Privacy Policy
Last Updated: September 28, 2026
Salt Air Broadcasting, Inc. (“Salt Air Broadcasting,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when visiting our website, contacting us, or interacting with our online services.
This Privacy Policy explains what information we may collect through SaltAirBroadcasting.com, how we use that information, when it may be shared, and the choices available to you.
Information We Collect
We may collect information that you voluntarily provide to us, including when you complete a contact form, request information about advertising or other services, communicate with one of our stations or employees, subscribe to communications, participate in a promotion, or otherwise contact us.
Depending on the nature of your interaction, this information may include your name, business or organization name, email address, telephone number, mailing address, and the contents of your message or request.
We may also automatically receive limited technical information when you visit our website, such as your IP address, browser and device type, operating system, referring website, pages viewed, approximate geographic area, and information about how you interact with our website.
How We Use Information
We may use information collected through our website to respond to inquiries and requests; provide information about Salt Air Broadcasting and our services; communicate with current and prospective customers, listeners, and business partners; process submissions made through website forms; operate, maintain, secure, and improve our website; understand how visitors use our website; measure the effectiveness of our marketing and advertising; detect fraud, abuse, or security threats; and comply with applicable legal obligations.
We do not sell your personal information in the ordinary meaning of the term.
Cookies and Tracking Technologies
Our website may use cookies, pixels, tags, and similar technologies to operate the website, remember preferences, understand how visitors use the site, measure website performance, and evaluate the effectiveness of advertising and marketing campaigns.
These technologies may collect information such as your IP address, browser type, device type, referring website, pages visited, links clicked, and other interactions with our website.
Some cookies are necessary for the website to function properly. Other cookies may be used for analytics, functionality, or advertising purposes.
Where required by applicable law, we will request consent before using non-essential cookies or similar tracking technologies.
You may also control cookies through your web browser settings and, where available, through cookie preference controls provided on our website. Disabling certain cookies may affect the operation or functionality of portions of the website.
Analytics and Advertising
We may use third-party analytics, advertising, and measurement services to better understand website traffic and how visitors interact with our website.
These services may use cookies or similar technologies to collect information about visits to our website and, depending on the service and your privacy settings, interactions with other websites or online services.
We may use this information to analyze website performance, understand the effectiveness of advertising campaigns, improve our services, and present more relevant advertising.
We do not intentionally provide sensitive personal information to advertising platforms for targeted advertising.
Website Forms and Business Inquiries
When you submit information through a form on our website, we use the information you provide for the purpose indicated by the form and to communicate with you regarding your request.
For example, if you request information about advertising with Salt Air Broadcasting, we may use your contact information to have an appropriate member of our sales or management team respond to your inquiry.
Submitting a form does not, by itself, enroll you in unrelated marketing communications unless the form clearly indicates otherwise.
Email and Marketing Communications
If you choose to receive promotional or marketing communications from us, we may use your contact information to send those communications.
You may unsubscribe from marketing emails by using the unsubscribe instructions included in the message or by contacting us.
We may still send non-promotional communications when appropriate, including communications related to an existing business relationship, transaction, request, or legal obligation.
Information Sharing
We may share information with service providers that perform services on our behalf, such as website hosting, email delivery, analytics, security, customer relationship management, advertising measurement, and other technology services.
These providers may receive information only as reasonably necessary to provide their services to us and are subject to their own contractual and legal obligations regarding that information.
We may also disclose information when we reasonably believe disclosure is required by law, legal process, court order, governmental request, or to protect the rights, property, security, or safety of Salt Air Broadcasting, our users, or others.
If Salt Air Broadcasting or any portion of its business is involved in a merger, acquisition, financing, reorganization, or sale of assets, information may be transferred as part of that transaction subject to applicable law.
Third-Party Websites and Embedded Content
Our website may contain links to third-party websites or include embedded content such as videos, audio players, maps, social media content, or other externally provided services.
When you interact with third-party content or leave our website through a link, the third party may collect information according to its own privacy practices. Salt Air Broadcasting does not control the privacy practices of third-party websites and services.
We encourage you to review the privacy policies of those services if you have questions about how they collect or use information.
Data Security
We use reasonable administrative, technical, and organizational measures intended to protect information under our control against unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, Internet transmission, or electronic storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored by us.
Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, maintain appropriate business and legal records, resolve disputes, enforce agreements, and comply with applicable legal obligations.
Retention periods may vary depending on the type of information and the reason it was collected.
Children’s Privacy
Our corporate website and advertising services are not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13 through this website.
If we learn that personal information from a child under 13 has been collected through the website without appropriate authorization, we will take reasonable steps to delete it.
Separate websites, promotions, contests, or services operated by Salt Air Broadcasting or its stations may have additional terms or privacy disclosures where appropriate.
Your Privacy Choices and Rights
Depending on where you live and applicable law, you may have rights regarding personal information we maintain about you. These may include the right to request access to, correction of, or deletion of certain personal information.
You may contact us to make a privacy-related request. We may need to verify your identity before fulfilling certain requests, and some information may be retained where required or permitted by law.
You can also control many cookie and tracking technologies through your browser settings and any privacy or cookie controls made available on our website.
Do Not Track and Browser Privacy Signals
Some browsers and devices provide privacy preference signals or “Do Not Track” settings. Because standards and legal requirements concerning these signals continue to evolve, our response to such signals may depend on the technology involved and applicable law.
Where we are legally required to recognize a particular browser-based privacy preference signal, we will endeavor to honor that signal as required.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our website, services, technologies, business practices, or legal requirements.
When we make changes, we will update the “Last Updated” date at the top of this policy. Material changes may also be communicated through additional notices where appropriate.
Contact Us
If you have questions about this Privacy Policy, our privacy practices, or information you have provided through our website, please contact:
Salt Air Broadcasting, Inc.
15 Bay State Court
Brewster, MA 02631
Website: SaltAirBroadcasting.com
